How do I sell my wedding dress?

Register for a free account, log in and create your advert from your dashboard. Once you've completed your advert and paid the £10 listing fee, your advert will normally appear online shortly afterwards. Buyers contact you directly through our secure enquiry form and there is no commission to pay.

For more information, please see our How to Sell Your Wedding Dress guide.

How much does it cost?

It costs just £10 to advertise your wedding dress for 12 months. Optional promotional upgrades are also available if you'd like your advert to receive additional visibility.

Will you buy my dress?

No. Sell My Wedding Dress is an online marketplace that connects buyers and sellers. You keep your dress until it sells, deal directly with the buyer and keep 100% of the sale price.

Creating Your Advert

How do I upload photos?

Photo upload instructions are provided while creating your advert. We recommend using clear, high-quality JPG images. You can update or replace your photographs at any time by logging into your account.

Please only upload photographs of your own dress. Do not use copyrighted images, stock photographs or pictures containing another website's logo or watermark.

What information should I include?

Include as much detail as possible, including the designer, style name, size, colour, condition, alterations and measurements. A detailed description together with good quality photographs gives buyers confidence and helps your dress sell more quickly.

Can I edit my advert after it's published?

Yes. Simply log into your account at any time to update your description, photographs or asking price.

Managing Your Advert

Why hasn't my advert appeared?

Your advert will normally appear online shortly after successful payment.

If your advert isn't visible, first check that your payment completed successfully by logging into your account. If you still can't see your advert, please contact us and we'll be happy to investigate.

How long will my advert remain online?

Your advert remains live for 12 months. During this time you can edit your advert whenever you wish.

Buyers & Enquiries

How will buyers contact me?

When someone sends you an enquiry, we'll email you to let you know. Simply log into your account to read and reply to your messages securely through your dashboard.

How do I know if an enquiry is genuine?

Most enquiries are genuine, but please remain cautious. Be particularly wary if someone asks you to move the conversation away from Sell My Wedding Dress, sends payment links, claims to be buying on behalf of somebody else, or offers to pay more than your asking price.

For more advice, please visit our Selling Safely page.

Will Sell My Wedding Dress ever contact me by text message?

No. We will never text you asking for payment, banking details or account information. If you receive a text claiming to be from Sell My Wedding Dress, please treat it as suspicious.

Should I click payment links sent by buyers?

No. Never click payment links sent by buyers or enter your bank or card details through links they provide. Always check your own bank or PayPal account directly to confirm payment has been received before posting your dress.

General Questions

Can I sell a brand new wedding dress?

Yes. If your dress is brand new or unworn, mention this clearly in your advert and include photographs showing any original tags if possible.

Can I sell an older wedding dress?

Yes. Dresses of any age can be advertised provided they are in excellent condition. Designer, condition, style and realistic pricing are often more important than the age of the dress.

How should I price my dress?

Research similar dresses currently for sale and price yours realistically based on its condition, age, designer and popularity. A competitive price is far more likely to attract enquiries.

Can I get a refund?

As adverts are published shortly after successful payment, listing fees are non-refundable.

Still Need Help?

If your question hasn't been answered here, please contact us and we'll be happy to help.